Sourcex India 2025 inaugurated at the Yashobhoomi Convention Centre, New Delhi

The 3rd edition of Sourcex India 2025, organized by the Federation of Indian Export Organisations (FIEO) with support from the Ministry of Commerce & Industry, Government of India, was inaugurated on 26th March, 2025 at the Yashobhoomi Convention Centre, New Delhi. The event was officially inaugurated by Director General of Foreign Trade (DGFT), Government of India, Shri Santosh Kumar Sarangi.

In his keynote address, DGFT, Shri Sarangi underscored the importance of Sourcex India in fostering a robust ecosystem for promoting India’s foreign trade, particularly exports. He reiterated the Government’s commitment to supporting sourcing from India through various incentive schemes and initiatives such as Make in India, Startup India, and the Production Linked Incentive (PLI) Scheme. He highlighted that these efforts are aimed at enhancing manufacturing competitiveness, promoting the adoption of advanced technologies, and strengthening India’s position in global markets.

He further emphasized the role of digitization and ease of doing business in improving product quality and standardization, which are crucial for enhancing global acceptance of Indian goods. Additionally, he mentioned the Government’s ongoing efforts to explore new market access opportunities through Free Trade Agreements (FTAs) with key international partners to boost exports further.

Officiating President, FIEO, Shri Ashwani Kumar described Sourcex India 2025 as a landmark event that strengthens India’s position as a leading global supplier of high-quality products. He emphasized the importance of direct engagement between Indian exporters and international buyers, highlighting the event’s role in expanding India’s trade footprint worldwide.

With participation from over 150 global buyers across 45+ countries, including regions such as Africa, CIS, EU, LAC, NAFTA, NEA, Oceania, SA, SEA, and WANA, Sourcex India 2025 is a key platform for Indian exporters to engage with international markets. The event features participation from Indian companies across diverse sectors, including Food & Beverages, Health & Beauty, FMCG & FMCD, Apparel & Garments, Textiles & Home Decor, E-Commerce Services, and Logistics. Additionally, the event showcases the work of 10 National Award-winning artisans from across India, supported by the Office of the Development Commissioner (Handicrafts), Ministry of Textiles, Government of India.

SOURCEX-INDIA
In line with the vision of the Government of India, FIEO has launched “SOURCEX INDIA” (RBSM) in New Delhi from Coming soon!.

Sourcex India is India’s first Global Market Place for Indian brands to go global, covering both food & non-food FastMoving Consumer Goods (FMCG) as well as Services.

Sourcex India 2025 will help India companies to launch successful Indian brands to international markets. The event will also showcase India’s select services which have the potential to be franchised overseas.

For the event, more than 250 buyers from across the globe will be participating in the Event and will have their B2B meetings with Indian exhibitors. Reputed buyers representing big brands of Supermarkets, Hypermarket, retail chains and buying agents will be present.

DPIIT and YES BANK Partner to Strengthen India’s Startup Ecosystem

In a significant move to bolster India’s startup ecosystem, the Department for Promotion of Industry and Internal Trade (DPIIT) has signed a Memorandum of Understanding (MoU) with YES BANK. This collaboration aims to foster innovation and provide crucial support to product startups, innovators, and entrepreneurs across the country.

The partnership will leverage DPIIT’s Startup India initiative and YES BANK’s financial expertise to facilitate market linkages, funding access, mentorship, and infrastructure support for early-stage ventures. Startups will benefit from YES BANK’s HeadStartup program, which offers tailored banking and financial solutions, including working capital, credit access, and cash flow management. Additionally, they will gain access to YES BANK’s extensive network, strategic partnerships, and industry expertise, enabling them to scale operations and attract investments effectively.

Speaking on the occasion, Joint Secretary, DPIIT, Shri Sanjiv emphasized the significance of the collaboration, stating, “India’s manufacturing and startup ecosystem is at a transformative juncture, and partnerships like this play a crucial role in driving innovation-led growth. We are delighted to collaborate with YES BANK to offer emerging startups the right resources and opportunities to scale and thrive.”

The MoU was signed by Director, DPIIT, Dr. Sumeet Jarangal and Zonal Head, YES BANK, Rohit Aneja, in the presence of senior officials from both organizations. This collaboration marks a significant step toward creating a robust and self-sustaining startup ecosystem in India.

Ministry of Ayush Takes Proactive Steps to Safeguard Public Health Regarding Heatwave

In the wake of rising temperatures and India Meteorological Department (IMD) advisories issued to various regions, the Ministry of Ayush has initiated a nationwide sensitisation drive through its network of institutions spread across the country. The efforts aim to spread awareness about heatwave preventive measures.

Institutes and organisations under the Ministry of Ayush are conducting a range of activities to educate citizens about heatwave prevention, including awareness sessions, distribution of IEC materials etc. The drive emphasises tips and traditional wellness practices backed up by scientific evidence to help citizens stay safe during extreme heatwave conditions.

The Jamnagar-based Institute of Teaching and Research in Ayurveda (ITRA) has taken proactive steps to shield the local population from the damaging effects of warming temperatures. As part of its ongoing commitment to public health, ITRA conducted a vital activity on March 20, 2025, to educate and protect residents—particularly those who visit its Outpatient Department (OPD) from the risks associated with heat epidemics.

Educational pamphlets were dispersed throughout the ITRA Hospital and the surrounding area during the campaign. These bilingual booklets provide important tips and practical guidance on preventing heat-related illnesses, such as drinking lots of water, avoiding direct sunlight during peak hours, and recognizing the early warning signs of heat stress. The program’s objective is to provide people with the knowledge they require.

Dr. Jayprakash Ram delivered an inspiring and informative lecture on Heatwave Awareness: Knowledge, Prevention, and Treatment. Hosted at RARI Ahmedabad, this vibrant event brought together OPD patients, their families, and the institution’s dedicated staff for a collective awakening to tackle the perils of loo (heatwave) with confidence and care.

Attendees engaged in lively discussions during the event, and many went home with pamphlets and a renewed determination to stay cool.

Dr. Preeti from the Central Research Institute of Yoga & Naturopathy, Jhajjar, guided patients and staff on Heatwave Awareness through the healing powers of Yoga & Naturopathy.

Addendum from Public Health Advisory from Ayush Vertical under Director General of Health Services regarding prevention of Heatwave

✨Stay Hydrated: Drink plenty of water throughout the day to keep your body hydrated. You can also include buttermilk, coconut water, and fruit juices to maintain fluid levels and stay cool.
✨Use Cooling Beverages: Incorporate naturally cooling drinks into your routine, such as coconut water, lemon juice, or fruit-based drinks. These help to lower body temperature and keep you refreshed.
✨Avoid Direct Sunlight: When going outside, use an umbrella or wear a wide-brimmed hat to minimize sun exposure. This helps prevent heatstroke and sunburn.
✨Eat Light Meals: Before leaving the house, opt for light, easy-to-digest meals. Avoid heavy or oily foods, as they can increase body heat.
✨Wear Appropriate Clothing: Dress in full-sleeved, loose-fitting clothes made from fabrics like cotton. This provides better protection against direct sunlight and helps to keep you cool.
✨Use Cooling Water Infusions: Prepare your drinking water with cooling ingredients like khus (vetiver), sariva (Indian sarsaparilla), jeera (cumin), and dhanyaka (coriander seeds). This can help reduce body heat.
✨Enjoy Sattu-based Refreshments: Consume sattu (a coarse powder made from roasted barley or Bengal gram) mixed with jaggery or rock salt for a cooling and refreshing treat.
✨Eat Cooling Snacks: Include foods like falsa (Indian blackberry), munakka (raisins), laja (parched paddy), and petha (candied ash gourd) in your diet for their cooling properties.
✨Apply Cooling Pastes: Use pastes made from aromatic medicinal plants like sandalwood and vetiver on your skin to help cool down during hot weather.
Include Hydrating Fruits and Vegetables: Consume fruits and vegetables that contain high water content, such as grapes, cucumber, watermelon, water chestnut, muskmelon, mango, and sugarcane juice. Bael sharbat is also an excellent option to beat the heat.
✨Drink Milk with Sugar: A simple way to stay hydrated and maintain energy is by drinking milk with added sugar.
✨Take a Midday Nap: Resting during the hottest part of the day can help reduce the risk of heat-related illnesses and keep your energy levels up. A short nap can be refreshing and beneficial in hot weather

DONT’s

✨Avoid going outside during the hottest hours of the day, typically between 12:00 noon and 3:00 pm, when the sun is at its strongest.
✨If you must be outside in the afternoon, avoid strenuous activities to prevent overheating and dehydration.
✨Do not go outside barefoot to avoid burning your feet on hot surfaces.
✨Avoid cooking during the hottest parts of the day. If you must cook, ensure proper ventilation by opening doors and windows to let in fresh air.
✨Reduce or avoid alcohol, tea, coffee, and carbonated drinks with high sugar content. These can lead to increased fluid loss or cause stomach cramps.
✨Never leave children or pets in a parked vehicle, even for a short time. The temperature inside can rise rapidly to dangerous levels.

For more details on Addendum Public Health Advisory from Ayush Vertical under Director General of Health Services regarding : Extreme Heat/Heatwave, visit https://ayush.gov.in/resources/pdf/aechives/PublicHealthAdvisory.pdf

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DPIIT and Paytm join hands to drive innovation and scale India’s manufacturing & fintech startup ecosystem

The Department for Promotion of Industry and Internal Trade (DPIIT), Government of India, has signed a Memorandum of Understanding (MoU) with Paytm (One97 Communications Limited) to foster innovation and accelerate the growth of manufacturing and fintech startups in India.

As part of this collaboration, Paytm will provide mentorship, infrastructure support, market access, and funding opportunities to startups, helping them scale and innovate. This initiative aims to equip entrepreneurs with essential resources, enhancing their ability to develop cutting-edge payment and financial technology solutions.

According to DPIIT, the partnership aims to support fintech hardware startups through mentorship and innovation guidance, helping them develop and scale payment and financial technology solutions. It also focuses on regulatory and compliance assistance by organizing workshops and providing guidance in collaboration with industry and government bodies. Additionally, the partnership offers infrastructure and market access support, enabling startups to test, validate, and refine their products while leveraging Paytm’s extensive merchant network.

The MoU was signed by Dr. Sumeet Kumar Jarangal, Director, DPIIT, and Vijay Shekhar Sharma, Founder & CEO, Paytm, in the presence of senior officials from both organizations.

Mr. Sanjiv, Joint Secretary, DPIIT, emphasized the significance of this collaboration, stating, “This partnership with Paytm marks a crucial step in strengthening India’s startup ecosystem. By leveraging Paytm’s fintech expertise and infrastructure, we aim to support entrepreneurs in overcoming challenges, scaling their ventures, and contributing to India’s emergence as a global innovation hub.”

Vijay Shekhar Sharma, Founder & CEO, Paytm, remarked, “Under Prime Minister Narendra Modi’s leadership, this is the best time for startups to launch and scale. Paytm is committed to empowering entrepreneurs through mentorship, financial support, and access to cutting-edge technology. Through this collaboration, we will ensure that startups receive the necessary tools to succeed from inception to growth.”

With this collaboration, DPIIT and Paytm reaffirm their commitment to positioning India as a global innovation hub, fostering technological advancements, and driving economic growth.